MEDIA RELEASE

FAIRBREAK GLOBAL EXTENDS WITH MARRON MEDIA AS GLOBAL MEDIA RIGHTS CONSULTANT

FairBreak Global has extended its association with Marron Media, as its broadcast advisory and Global Media Rights Consultant to the highly successful FairBreak Invitational calendar of events.

With the next televised tournament planned for April 2023, in Hong Kong, FairBreak promises to build on the tremendous and ground-breaking event played in Dubai in May 2022, by continuing to unearth the world’s most talented female cricketers and provide them with a global platform to shine.

Televised by 14 broadcasters in over 140 territories, the FairBreak Invitational Dubai 2022 took the cricketing world by storm with media commentators and players alike, hailing the tournament as “incredible, “thrilling” and as “re-imagining cricket for the better”.

Marron Media will again be tasked with attracting a stellar line up of international broadcasters with the aim of broadening the reach and revenues.

Lara Richards, Co-Founder of Marron Media, said: “It is an exciting prospect to better the syndication of the FairBreak Invitational Dubai 2022 and one we take on with enormous enthusiasm.

Broadcast interest and engagement for the last edition was phenomenal and the unique selling point that FairBreak Invitationals hold, is that no two tournaments are ever going to be the same, as they continually seek out new talent which would previously have gone unseen.

We as an agency, will be seeking out partners, old and new, and maximising distribution to ensure as many fans as possible worldwide have access to the event; be in through means of live, catch up, clips or documentary coverage.”

Shaun Martyn, Founder of FairBreak Global, said: “Broadcast syndication is a pivotal element of FairBreak’s entire strategy, and the bigger and better the response from broadcasters, the bigger and better our plans can be in future.

With future events to be announced and a calendar of excellent content available to broadcasters from April next year, our events and endeavours will make for a very exciting space for broadcasters to be involved in.”

For more information, contact: lara@marronmedia.com.au

MEDIA ALERT

BYD + EVDIRECT.COM.AU ANNOUNCED AS VEHICLE PARTNER AND SPONSOR FOR SDG FAIRBREAK INVITATIONAL T20 

Sydney, Australia (10^th May, 2022) – FairBreak Global is thrilled to announce BYD and EVDirect.com.au as vehicle partner and sponsor of the SDG FairBreak Invitational T20 tournament in Dubai from 1 – 15 May, 2022.

Build Your Dreams (BYD) is at the vanguard of the renewable energy revolution across the globe, developing green products such as solar farms, battery energy storage stations, electric vehicles, and LED technology. BYD is also the innovative and independent global automobile brand leading the field of electric vehicles (EVs) with unique technologies.

In 2021, BYD signalled their entry into European car markets by delivering one hundred pure-electric, 100% emissions-free SUVs to Norway, while thousands of BYD e-buses have been distributed to and are operating in cities on all continents except Antarctica. An exciting range of six high-quality BYD EV models will be offered to Australian car buyers by 2023.

EVDirect.com.au is the official distributor of BYD electric vehicles in Australia and recently unveiled plans to begin selling BYD’s high-quality range of EVs to customers in Australia. EVDirect.com.au does not rely on the traditional dealership model, which means EVs can be purchased at far more price competitive rates than currently available. The roll out of BYD Experience Centres started in February 2022 at Darlinghurst in Sydney where customers can test drive and order the very latest in these new energy passenger vehicles.

“Our mission is to change the world by creating opportunities that progress gender equality using cricket as our primary vehicle. Build your Dreams is changing the world by creating vehicles using sustainable technology,” says Shaun Martyn, founder of FairBreak.

“We look forward to a long association with BYD and EVDirect.com.au. They join us and our title sponsor, SDG Impact Fund, in pushing for a better, greener, and more equitable life for everyone on the planet,” he states.

EVDirect.com.au Managing Director, Luke Todd, says, “We are delighted to be part of the FairBreak journey. As a vehicle partner and sponsor, we endorse an equitable playing field for all and underscore it with the BYD ethos: it’s not only what you drive, it’s the way you live.”

SDG Impact Fund is the title sponsor of the FairBreak Invitational T20 Tournament currently being hosted in Dubai in conjunction with Cricket Hong Kong.

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